MNGT438: Multinational Management & Culture

arrow pointing rightArticles
Factiva more information

Library database.

News, company information, and market data. A must for international business research, because of its strong international coverage.

Sample Search with audio (Siemens AG in the Middle East, then narrowing to articles about Joint Ventures using the options on the left side of the screen)

Business Source Complete (EBSCO) more information

Library database.

Articles from newspapers, trade publications, magazines, and scholarly journals on all aspects of business, including various industries, marketing, promotion, international trade, multinationals, globalization, and business etiquette.

Need help using this database?

LexisNexis Academic more information

Library database.

Includes international news.

Also features U.S. and international company information and legal materials.

PsycINFO (EBSCO) more information

Library database.

Scholarship in psychology, including scholarly articles and dissertations.

A great place to research cross-cultural communication and differences.

arrow pointing rightKey Websites
GlobalEDGE more information

International business treasure trove, including country, industry, and market information; check out especially the useful links from the Resource Desk. From Michigan State University.

OFFSTATS more information

Locate official statistics by country, region, or topic. Compiled by U. of Auckland Library.

arrow pointing rightCompanies & Competitors
LexisNexis Academic: Company Profiles (including Hoover's) more information

Library Database. A good place to find information about a company: description, brief history, principals, markets, brands, competitors, and financials.

Before searching: 

  • It works best to change the pulldown menu next to search box to Company Name.
  • Check the box next to Hoover's Company & Industry Reports and/or  International Company Reports in the Select Source(s) area of the search screen. (Look for Hoover's In-depth Records in your results list.)
LexisNexis Academic: Company Dossier more information

Library database.
Go to Dossier Create a List of Companies to generate lists of companies by industry code, geography, revenue criteria.

Kompass: Worldwide B to B Company Search Engine more information

Search for companies worldwide by company, product, or industry code, as welll as by country or region. Some functionality and in-depth information is fee-based; Towson University does not have a subscription.

arrow pointing rightIndustries & Markets
Research Monitor more information

A business research database with access to more than 5,000 industry and country reports across 80 countries, including demographic, macro-economic and marketing statistics; market size and forecasts; analysis of industries; and global trends predicted to influence markets.

Business Source Complete: MarketLine / Datamonitor Industry Profiles more information

Library database.

National and regional industry profiles. Sample report: Soft Drinks in Russia

To find an industry report, first do a simple search for industry and country. Example: soft drinks and Russia

Next, on the left side of the screen: Under Refine Results > Source Types > select Show More. Select Industry Profiles, if available, to see report(s).

Consumer Americas more information

Book in RESERVES HC94.A1 C66

Economic, demographic, and market statistics and trends for consumer industries & products.

Note: RESERVES books are held on the main floor of the library. Ask for them at the Circulation desk.

The library also has:

  • Consumer Europe   RESERVES HD7022 .C68
  • Consumer Asia Pacific & Australasia   RESERVES HC411 .C66
  • Emerging Consumer Markets RESERVES HC79 .C6E64
    (covers Brazil, Russia, India, China, Mexico, South Africa & Turkey)
  • European Marketing Data & Statistics RESERVES HA1107 .E87
  • International Marketing Data & Statistics   RESERVES HA154 .I58
  • New Arab Consumer RESERVES HC415.15 .A1 N49
  • World Consumer Lifestyles Databook RESERVES HF5415.3 .W67


Market Share Reporter & Business Rankings Annual (via Gale Directory Library) more information

Library database.

Go to Advanced Search to select Market Share Reporter & Business Rankings Annual.

Search by product, company, brand, industry code, country, etc., for market shares and other rankings.


  • Tables in Market Share Reporter without geographic designation are U.S. figures.
  • Older editions are in the library: REFERENCE / STACKS HF5410 .M35 (Market Share Reporter) and REFERENCE /STACKS HG4050 .B88 (Business Rankings Annual)
arrow pointing rightCountry Information
CIA World Factbook more information

Brief information and statistics on 266 countries and territories, including "history, people, government, economy, geography, communications, transportation, military, and transnational issues."

Europa World Plus more information

Library database.

Political and economic background on 250 countries and territories (not just Europe!).

Business Source Complete: Country Profiles more information

Library database.

This database contains extensive country reports from sources such as Datamonitor, Political Risk Yearbook, and the Economist Intelligence Unit.

To locate the reports, first search for the name of a country. Then, on the lefthand side of the page, under Refine Your Results: scroll down to Source Types, and choose Show More > Country Reports.

PRS Risk Guide & Service (LexisNexis Academic) more information

Library database.

Analysis and forecasts of political and economic risks of doing business.


  • Be sure to adjust date limit before searching (try 1 year).
  • Afterwards, you probably want to sort by relevance.
arrow pointing rightGuides to Doing Business
U.S. Commercial Service: Country Commercial Guides more information's Market Research Library includes Country Commercial Guides, which provide invaluable background on a country's political and economic environment, leading sectors, trade regulations, investment climate, financing, and business travel.

Country Commercial Guides are freely available. To access the Market Research Reports and Best Market Reports, you must first register with

Doing Business (World Bank) more information

See how countries stack up in terms of starting a business, regulations, investment and legal climate, taxation, and more. Or map the Doing Business rankings on the Business Planet site. Extensive reports on countries and regions are available in the Download section.

Global Technology Forum (Economist Intelligence Unit) more information

Guides to doing e-business in 69 countries.

arrow pointing rightCultures
Countries and Their Cultures more information

Library e-book.

Focuses on cultures and countries around the world, specifically what is and is not shared culturally by the people who live in a particular country. Entries contain descriptive summaries of each country.

Country Insights from Canada's Centre for Intercultural Learning more information

Each national profile includes questions on interpersonal, cultural, & workplace norms, with answers from both a local and Canadian perspective.

CultureGrams more information

Book in REFERENCE GT150 .C85

Cultural information for 200+ countries.

MNGT438: Multinational Management & Culture / Albert S. Cook Library
Last revised: January 09, 2015